The CMO's Guide to Employer Brand

The CMO’s Guide to Employer Brand

Why should marketing care about its company’s employer brand?  It may suddenly feel like “employer branding” is everywhere. Even before we got hit with a pandemic, the number…

Talent Chooses You: Hire Better with Employer Branding

Talent Chooses You: Hire Better With Employer Branding

I set out to re-write the rule book on employer brand: What it is, where it comes from, how to distill it and how to manage it. Includes…

Employer Brand Handbook: Working with Recruiters

The Employer Brand Handbook Vol 1: Working With Recruiters

First in a series of books focusing on the hands-on, day-to-day projects an employer brand professional will work on. This book focuses on how to turn recruiters from…

James Ellis Employer Brand Nerd on The Inside Podcast

Employer Branding T.I.P S05Ep.6 | “Better”, not “More”

Episode 6 of #EmployerBranding: The Inside Podcast (Season 5) is a very special one!  We were delighted to speak with James Ellis, noted employer brand and talent strategy thinker,…

Disrupting Recruitment with Bradley DiPaolo

In this episode of Disrupting Recruitment, we have none other than James Ellis, the Employer Brand Nerd. We talk about saffron, his views on employer branding, how to…

James Ellis on Chad & Cheese Podcast

Chad & Cheese Podcast – Recruitment Marketing: You Know You Want It

Employment branding is hotter than ever. Thanks Great Resignation! However, as our special guest James Ellis, host of The Talent Cast podcast and senior manager at Recursion says,…

The Employer Brand Manifesto 2022

Employer Brand Manifesto (2022)

Employer branding isn’t the new kid in town anymore. After hype and promise, we’re in danger of being relegated to a party trick TA does when it runs…

the shape of work with james ellis

The Shape of Work Podcast – James Ellis on Employer Branding: what, how, and everything in between

On this episode of The Shape of Work podcast, our guest is James Ellis or should we call him ‘Alton Brown of Employer Branding’? James Ellis is a…

Talent Blazers Podcast – James Ellis on why honesty and imperfect video content is an employer branding game changer

”We can’t all be the best place to work, but be the best place for whom and in what way? The future is completing that sentence. When you’re…

Talking narcissistic brands with James Ellis – Author of “Talent Chooses You: Hire Better with Employer Branding”

Listen here: https://anchor.fm/employercontentmarketing/episodes/Talking-narcissistic-brands-with-James-Ellis—Author-of-Talent-Chooses-You-Hire-Better-with-Employer-Branding-e17a9ca

Best Practice in Employer Branding and Recruitment Marketing

Employer Branding: Thinking Quality Over Quantity in Recruiting

James Elis on the Christina Talks podcast

Christina Talks Podcast with Christina Robinson

James Ellis produces an astounding amount of valuable content around marketing and recruitment, specialising in employer branding. In this episode, Christina talks with James about the journey of…

Best Practices Are for Suckers

Why Leaders Must Understand the Importance of #EmployerBranding

Over the last 12 years, thanks to social media, I have had the privilege of meeting a myriad of amazing marketing, branding, customer experience, leadership, and social media…

How to Think About Your EVP

EVPs can be incredibly powerful, but only if you actually understand what they are. At its heart, a company’s EVP is an idea of how a company does what…

Recruitment Flex Podcast

Elena Valentine and I talk to Shelley and Serge on the recruitment Flex podcast

A-Players Podcast

Me, talking about employer brand. You know how it goes. Listen to the interview here

On the Worldly Marketer Podcast

In this interview, James explains the basic concept of Employer Brand, how it’s directly connected to brand building overall, why companies need to get clear on their Employer…

Episode 17: You Are What You Reward — How Incentives Reveal Your Employer Brand

This week we welcome James Ellis to the podcast. A self-proclaimed employer branding “nerd”, James is a leading voice in the world of talent acquisition, having led talent…

The CandEs Shop Talk with James Ellis

Listen to the interview with Kevin Grossman here.

James Ellis, employer brand nerd

20 Questions with James Ellis

From Hung Lee’s Recruiting Brainfood

New Research Reveals Misconceptions and Macro Trends in Global Hiring Strategies

You might assume that with U.S. unemployment skyrocketing in the last few months, the sudden influx of talent into the candidate pool would make hiring much easier. Perhaps…

16 employer brand books that aren't about employer brand0 (3)

The 16 Best Employer Branding Books (That Aren’t About Employer Branding)

There are a number of good books out there on employer branding. But the ones that have helped me the most have nothing to do with branding at…

Turn Hunter-Gatherers Into Farmers: How Modern Talent Acquisition Can Adopt Millenia-Old Evolutionary Changes to Hire Better and Faster

For decades, talent-acquisition teams have been built around the idea that all talent must be found externally, over-optimizing tools and processes around the theory that the best hire…

Get Branded: How to Improve Your Online Employer Branding to Attract the Modern Job-Seeker

Every organization has an employer brand. Your employer brand is the perception of your employee experience — and it can make or break your recruiting efforts. Whether you’re…

Attract: Creating, Executing and Measuring a Talent Attraction Strategy

According to James Ellis, Director, Employer Brand at Universum, “your brand is so many things. How a recruiter reaches out, what people say about you, what they heard…

The Data-driven EVP

The Case for the Data-Driven EVP

Managing and investing in one’s employer brand is no longer something only big companies do. Every company has become acutely very aware of how important communicating and cultivating…

4 Forces Shaping Your Employer Brand — and How to Leverage Them During the Pandemic

4 Forces Shaping Your Employer Brand — and How to Leverage Them During the Pandemic

Employer brands are insanely complex and complicated things. They remind me of someone’s personality, where even where there are overarching traits we see everyday, under the surface there…

Will Employer Brand Exist After COVID19?

How does Employer Brand survive a crisis like COVID19?  Employment branding pros are not immune to the wave of layoffs happening throughout the world.  Will an employer-controlled economy…

digital-first campus recruiting

Ten Steps to Becoming a Digital-First Campus Recruiting Team

There are two leading schools of thought at the moment on how to approach campus recruitment. The first believes the current pandemic situation is temporary and is effectively…

Today Is The Day Your Employer Brand Reveals It’s Real Value

Why is an employer brand important? I am a total employer brand nerd. I talk about employer branding. I write about employer branding. I podcast about it. I…

Protecting your employer brand during a crisis

Quoted by Recruitment Marketing Magazine: As Universum’s Director of Employer Branding James Ellis states, “We’re seeing companies praised for pledging to not lay anyone off, for leaders taking…

The Employer Brand Manifesto

The Employer Brand Manifesto

Employer brand professionals are a strange lot, in that we are often people without a country. If we’re based inside recruiting team, we aren’t recruiters. If we live…

three minds of employer branding

The Three Minds of Successful Employer Branding

By now, you either understand the power of employer branding or you do not. If you are in the former camp, I can’t imagine why you’re reading this,…